Hola!
I’m a designer experienced in branding, visual design, and UX/UI design. I love solving all sorts of challenges and translating my skills across mediums and formats.
FEATURED WORK
Positioning Swing Care as a Authority in Fibromyalgia Care
Developed the strategic brand foundation and designed the marketing website for a successful telehealth clinic launch.
Brand Strategy • Design System • User Interface Design
Evolving the Stanza Brand
Refined and updated key brand assets—including an updated logo, App Store graphics, and swag—to elevate the brand and ensure consistency across digital and physical channels.
Logo • App Store Graphics • Swag
Bringing the Swing Tx Brand to Life at Industry Events
Designed a cohesive booth and marketing collateral system to bring the brand to life in a physical space and help the team show up with credibility and clarity.
Event Booth • Marketing Collateral
Optimizing the User Experience for Better Conversion
Redesigned Swing Therapeutics’ marketing website to align with its go-to-market strategy, clarify its offering, and drive patient referrals.
Design System • User Interface Design
Extending the Swing Care Brand to Social Media
Designed a cohesive system of social media profiles, templates, and guidelines to help the marketing team maintain brand consistency and engage the audience with clarity and ease.
Social Media Profiles • Post Templates • Style Guide
Helping Patients Achieve Better Health Outcomes
Designed a new app feature to help patients stay engaged, support better health tracking, and improve insurance eligibility.
Feature Design
Case study coming soon!
“María-Inés is a full-stack designer who brings skill, thoughtfulness, and empathy to her work. No matter what part of her skillset she was exercising, she is a quiet leader, centering the team around the “why” behind a project and making sure we didn’t lose sight of the business objectives while still maintaining a user-centric approach.”
NICOLE VILLENEUVE
Swing Therapeutics, Director of Marketing