My story

A bit about where I’ve been, what I’ve learned, and how I got here.

Breaking Barriers
Growing up in Argentina, I dreamed of attending college and being a financially independent woman. With architecture in mind, I was one of the few young women admitted to the top high school in my city. This academically demanding and male-dominated school specifically prepared students for careers in engineering and architecture.

New Beginning
But, life took a turn when I moved to the United States, marking the beginning of a new chapter. Despite this challenging transition, my determination to pursue a professional career never wavered. Initially, I focused on mastering English and completing my general education at City College.

Passion and Persistence
It was during my time in San Francisco that I stumbled upon graphic design, a discovery that ignited a passion to pursue further studies at CCA (California College of the Arts), all while balancing a full-time job as a waitress. As an immigrant, earning my BA gave me a great sense of accomplishment, especially as the first generation in my family to do so.

A Diverse Design Path
While my journey initially started in architecture, my passion for creativity and continuous growth has led me down an exciting path in design. Over the years, I've had the privilege of working with diverse organizations—from cozy studios and bustling ad agencies to large corporations and nonprofits, and even launching my own design practice and collaborating with early-stage startups.

Making an Impact Across Industries and Mediums
My work has spanned digital, print, and environmental platforms, where I've added value to brands like 826 Valencia, Earthjustice, McSweeney's, Sterling Publishing, UC Santa Cruz, The Oakland Ballet, The Museum of African Diaspora, Friend of the Children, Wells Fargo, General Motors, Albertsons, Cover Girl, and Disney.

Creative, Collaborative, and a Lifelong Learner
I am curious, creative, and resourceful, with a positive attitude and an entrepreneurial spirit. I have a passion for social impact and believe in the power of design to drive positive change. As a lifelong learner, I am always seeking ways to grow as a designer, a person, and a businesswoman. I thrive in collaborative environments and enjoy working on diverse projects, translating my skills and creativity into new areas and formats.


 
 
 
 

I find inspiration in nature’s stunning color palettes, fabric stores, vintage LP covers, classic cars, forgotten books, music, personal stories, and much more. When not working on a design problem, you can find me doing a handstand at my favorite yoga studio, catching waves, or grooving to Brazilian beats. Yup, I do it all!😉

 
 

 

My Values

 

Curiosity
I approach every project with a desire to learn, explore, and ask thoughtful questions.

 

Connection
Strong relationships are at the heart of great work. I value listening, sharing, and building meaningful partnerships.

Respect
I honor each person’s experience and strive to create a space where everyone feels respected and heard.

 

Craft
I care about how things are made and bring skill, refinement, and intention to every part of the process.

Honesty
I believe in being real, direct, and transparent with myself and others.

 

Joy
I bring heart, lightness, and energy to everything I make, because good work should feel good.

 

 

Brands I’ve worked with

Smuin Ballet

Earth Justice

Wells Fargo

Oakland Zoo

Museum of Africa Diaspora

Disney

Akron Zoo

General Motors

826 Valencia

Albertson

Visa

826 Boston

LA Conservancy

Mcsweeney's

University of Santa Cruz

Friends of the Children, Seattle

Sterling Publishing

Smuin Ballet • Earth Justice • Wells Fargo • Oakland Zoo • Museum of Africa Diaspora • Disney • Akron Zoo • General Motors • 826 Valencia • Albertson • Visa • 826 Boston • LA Conservancy • Mcsweeney's • University of Santa Cruz • Friends of the Children, Seattle • Sterling Publishing •

 

 

Working together

A quick look at how I partner with clients to make great things happen.

 

1. Initial Chat
We’ll start with a call or video chat to learn about each other, your project, and whether we’re a good fit.

2. Getting the Details
I’ll start by sending a questionnaire to better understand the problem you want to solve so I can develop a plan to address it.

3. Project Proposal
Based on what I learned, I’ll create a custom proposal with a timeline, estimate, and project flow. We’ll review it together and make any adjustments.

4. Agreement
Once we’re aligned, I’ll send over a contract. The project is officially booked once the agreement is signed and the initial payment is received.

5. Kickoff
We’ll hold a kickoff meeting with your key team members to align on goals, roles, project flow, expectations, and next steps.

6. Exploring Solutions
I’ll explore and present solutions ranging from low-fidelity to high-fidelity designs, gather feedback, and iterate through a series of design rounds.

7. Final Designs
Once we agree on a solution, I’ll build and organize the final designs and hand off the files or whatever your project needs.

8. Feedback
I always seek ways to improve my collaboration with clients and teams, so I’ll send you a post-project survey.

 

Get a glimpse of what is like to collaborate me.